The Right Way to Think About Your Marketing Software RFP [+Sample]

See on Scoop.itData Nerd’s Corner

Learn how to think about a marketing software RFP, and get access to a free RFP to use in your search.

Carla Gentry CSPO‘s insight:

Whether due to a requirement from your finance department or a desire to get feedback from a wide cross-section of solutions providers, requests for proposals (RFPs) are often the vehicle of choice for businesses to recruit, narrow down, and ultimately select the right vendor or partner for the job. But in an effort to address a wide variety of concerns, questions, requirements, and challenges, RFPs often end up being long, cumbersome, and incredibly details … or incredibly generic

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