Déjà Vu: Android Tops Apple In Tablets, Too


See on Scoop.itData Nerd’s Corner

Apple’s high-margin strategy is no longer working. Most of the growth in smartphones and tablets is happening outside the U.S. in markets that can’t afford to pay a premium. It’s time for Apple to think different.

Carla Gentry CSPO‘s insight:

Seve Jobs took the stage in 2010 to trumpet the iPhone’s dominance in the smartphone market. A few short months later, that dominance was gone. In 2011, with Android consuming Apple’s market share, Jobs pilloried Android for its anemic market share,boasting 90% market share for the iPad. He also sardonically labeled 2011 the "year of the copycats," calling out Samsung and everyone else that wasn’t Apple.

See on readwrite.com

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