Facebook Home Opens Up Mobile Ad Targeting Opportunities, and Other Marketing Stories of the Week


See on Scoop.itData Nerd’s Corner

Learn how Facebook Home could affect your ad targeting opportunities, as well as other stories you may have missed this week.

Carla Gentry CSPO‘s insight:

Many of you are probably well aware that Facebook recently launched Facebook Home, its new home screen replacement for Android devices, which Facebook describes as "a family of apps that puts your friends at the heart of your phone.” The downloadable system allows Android users to customize their home screens with multiple features like cover feeds, chat avatars, and notifications about calls, events, Facebook updates, and other apps. Through its App Launcher, Facebook Home also includes apps such as Instagram and Facebook Messenger, along with other third-party apps to complete the user experience.

See on blog.hubspot.com

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