Web Advertising – Twitter buys a data mining startup – Internet Retailer


See on Scoop.itData Nerd’s Corner

Internet Retailer – Marketing/Web Advertising – Twitter buys a data mining startup

Carla Gentry CSPO‘s insight:

Twitter has bought Lucky Sort. The Portland, OR-based startup  helps users find patterns in live, large data streams like those on Twitter. The move appears aimed at bolstering the social network’s advertising revenue.

Lucky Sort released its first product, called TopicWatch, last year. It enables users to dig through social media posts, news stories and government filings to find, summarize and analyze text-based content around a particular topic—for instance, “big data.”

See on www.internetretailer.com

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