How Your Social Media Content Can Drive Sales-Focused Engagement

See on Scoop.itData Nerd’s Corner

As a content marketer, you are responsible for converting leads to sales, not just for generating content. In fact, you’re a key player in the social sales process. Your customers want you to add v…

Carla Gentry CSPO‘s insight:

If engagement is the goal line of our content creation, then social sales is the home stretch. By harnessing the right conversation and providing the right content value to the right people on the right platform at the right time, you will ultimately reach that sales summit.

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