The Me Generation Meets Generation Me


See on Scoop.itData Nerd’s Corner

Carla Gentry CSPO‘s insight:

Baby Boomers: Born between 1946 and 1964, the result of a post-World War II baby boom, Boomers are the wealthiest generation, controlling 70 percent of disposable income in the U.S. They account for nearly 50 percent of all consumer packaged goods (CPG) sales, 77 percent of prescription drug sales, 80 percent of leisure travel spending and 41 percent of all new car purchases.

See on www.nielsen.com

Advertisements
Leave a comment

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: