Who Will Buy Foursquare?


See on Scoop.itWhat is Data Science

Location data is money. Foursquare’s got plenty of it, plus a new product that promises to make it profitable. Is the start-up finally having its moment?

Carla Gentry CSPO‘s insight:

As TechCrunch explains, the new Foursquare "will ping phones with personalized recommendations based on a user’s targeted physical location, without needing them to check in at all."

In a recent interview with Fast Company, co-founder and CEO Dennis Crowley explained this product is basically the holy grail of local discovery, and one that has the potential to turn Foursquare from a fun, though niche social check-in site, into a massive local data company. 

See on www.inc.com

Advertisements
Leave a comment

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: