How Amazon Perfected Big Data Analytics – exploreB2B

See on Scoop.itData Nerd’s Corner

Every enterprise needs the correct marketing technology in order to keep on top of it and gain a more valuable customer insight and yet so many businesses continue to do it wrong. But there …

Carla Gentry CSPO‘s insight:

The key to successful marketing with technology is to make sure employees have the right tools available to them in order to accurately monitor customer behaviour. Once again this is something Amazon has covered as Redshift processes and analyses big data quickly, providing employees with accurate, up-to-date customer insights.

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