Let’s face it: We’re all pressed for time, and measuring, analyzing, and reporting the success of content marketing is time-consuming work. Here’s how you can distill the performance of your content into a single metric: one metric to rule them all.
We need a solution. We need something that’s easy to track at a glance, but doesn’t lose the forest for the trees. We need a way to quickly sift through the noise and figure out which pieces of content were really successful, and which didn’t go over nearly as well. We need something that looks more like this: