The promise is timely access to essential business insight, but the reality is a massive dent in the CFO’s budget. So why are organisations still investing in big data projects?
Big data is dominating the CFO’s agenda with CIO’s requesting ever-increasing budgets to keep pace with the technological challenges of managing ballooning volumes of data.
But how does a CFO measure the value from this additional IT spend? Of course the ability to rapidly analyse data in theory offers huge benefits in improved business understanding and increased agility. But are any of these projects delivering?